A commonly held existential personal value is legacy. Intentionality in regard to legacy can be the open door to something further reaching.
We have discussed how the commitment to habits that reinforce one's core identity values that bring success, but what about beyond that scope? For some of the more open minds, habits are not enough.
Purpose must be far reaching and deeply fulfilling for those who are looking for more. Once one has mastered the ability to gaze into the mirror and see the substance of oneself, the mirror transforms into a portal.
After some time of living a life of deep introspection and intentionality, personal philosophies will be challenged. One may even encounter, especially when seeking to build a business that is sustainable and generating value beyond monetarily, the concept of existential risk. Questions such as: "Is my business doing harm?, Am I doing enough to ensure a sustainable and viable future for mankind?, Will my business practices contribute to the decline of society?" These are broad-reaching and deeply intriguing thoughts.
Existential risk is a reality and each person in humanity should weigh their actions accordingly. As far as building a business model that takes existential risk into consideration, I suggest building existential hope into the components of the model in order to generate value that works to increase hope. Focusing on the positive abilities one may have can be much more rewarding than avoidance of negative outcomes.
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